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RCG Contractor 2Q21 Media Landscape Updates

Updates and Changes to the Media Landscape Put into Effect During 2Q21 Here are some of the latest industry news affecting the media landscape that RCG and other advertisers are watching: Nielsen Releases Latest Data [...]

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City Pages and SEO Rank PT 2

Alternatives to City Pages for Building SEO Previously in our April Blog, we discussed City Pages and the need to build SEO that meets web crawler standards, such as Google Panda. We also discussed how [...]

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ORDER UP: Is Your Media Performing?

Media Vendor Performance and Measures of Accountability. We highlight all the planning that goes into media selection in in our Ultimate Guide To Buying Media for Home Repair Pros. But once you plan all that [...]

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BBO Homes and TV Viewership

BBO Homes Changes within Viewing Habits and Measurements for Television  The broad market TV universe as we know it will be changing forever with one small shift. Ratings and impressions will soon include BBO (Broadband [...]

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City Pages and SEO Rank

Are City Page Strategies Helping or Hurting Your SEO Rank? City pages have been used to develop local search engine results for companies across all business models. However, as these pages help drive traffic to [...]

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Finding Market Exclusivity

Is Your Marketing Partnership Exclusive? Using Exclusivity Opportunities to Make Your Business Stand Out. These days, there are many options for packaged web hosting and other one-size-fits-all marketing services geared for your industry. Many startups [...]